On this episode of ANDERSON Ad Break, Maddy and Sam break down YouTube’s reign as the king of viral video. From legendary clips that defined a generation to the platform’s evolution into a creator-first economy, they dive into why YouTube continues to set the standard in digital culture. Hear how the algorithm changed everything, what makes long- and short-form content so powerful, and why YouTube remains essential for brands and creators alike. Don’t miss this conversation on the platform that started it all and still leads the way.