Get to Know ANDERSON – Sailer

Political Intern There’s a new member of the ANDERSON Team! Sailer is a passionate undergraduate student at Arizona State University pursuing a major in politics and a minor in Justice Studies—which makes her the perfect Matters of State Strategies intern! Learn more about her in the blog below. Describe your role at Anderson in 10 […]

Get to Know ANDERSON – Chelsea

The Office Cheerleader There’s a new member of the ANDERSON Team! Chelsea Boatman loves Alabama football, dogs, and being a cheer coach. She’s also our new Account Executive! Learn more about her in the blog below.  Describe your role at Anderson in 10 words or less. GO!  “Keeping internal and external teams happy and moving […]

The Benefits of Hiring a Marketing Agency

This might shock you, but I am in support of companies hiring a marketing agency. (I swear, I swear, it’s not just because I work at one.) As your company is growing and your internal resources are feeling taxed, turning to a marketing agency can be a game changer.

The Power of Being a Generalist

One of the things I learned early in my career was how important it is to take advantage of every opportunity that comes your way.

Get on Board with Experiential Marketing

What is it?
Experiential marketing, simply put, is a mixing pot of different marketing strategies all with the purpose of engaging customers in as many ways as possible.