Why Is Social Media Important For Politics?
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At Matters of State Strategies, we know just how critical social media can be in the success or failure of a political campaign. Recently I took the time to watch the webinar “Social Media for Politics” by Juniperus to dive even deeper into the impact of social media on campaign advertising and learn how I […]
Boost Your Skills With Meta Blueprint
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We’re Meta Certified ANDERSON is excited to announce that our Social Media Manager, Sam Bero, is officially a Meta Certified Community Manager. This certification is awarded to those who demonstrate foundational proficiency in community-based strategies and mastery of how to learn, moderate, and engage an online community. The skills needed to pass the exam include […]
An aMAYzing Month
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May turned out to be quite the month in terms of pop culture and entertainment-related content. In case you missed anything, we have you covered! Fashion’s Biggest Night The Met Gala returned on the first Monday of May—which also happened to be May 1—with A-listers walking the iconic steps of the Metropolitan Museum of Art. […]
Unleashing the Power of AI: Exploring AI Tools in Marketing
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A 2023 WordFinder survey found that one in four people use ChatGPT for work. Of those that use ChatGPT in the workplace, 41% use it for generating ideas and 20% use it for creating content. So, we experimented with ChatGPT and asked the chatbot to write us a blog post on the pros and […]
Embracing A Customer-First Mindset
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Digital Summit 2023 Learnings
One of the amazing benefits of working at ANDERSON Advertising is having the opportunity to expand your knowledge within the industry whether it’s sitting in on webinars or attending conferences in person.
April Fools
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The month of April came and went quickly but still managed to give us some excitement from a pop-culture perspective.