Why Is Social Media Important For Politics?

At Matters of State Strategies, we know just how critical social media can be in the success or failure of a political campaign. Recently I took the time to watch the webinar “Social Media for Politics” by Juniperus to dive even deeper into the impact of social media on campaign advertising and learn how I […]

Creative Project Management: A Guide to Success

A lot goes into project management. From communication between different teams to back-and-forth with clients on revisions, to juggling multiple projects, it can be a daunting task. But with organization and systems in place, navigating it can be easy. Project management is the glue that holds it all together. There are countless moving parts and […]

Inbound 2023 Recap

Last month, I had the opportunity to attend HubSpot’s annual conference, INBOUND. This year’s event in Boston was my fifth time attending and every year it just gets better. With over 11,000 marketers and leaders in the industry, it is a massive opportunity to learn, collaborate and grow. I definitely soaked it all in. Over […]

Motion Graphics and Animation Trends of Film and Television in 2023 and Beyond

  For decades, animation and motion graphics have been utilized to help both filmmakers and advertisers tell their stories. Their clever use of unique visuals always helps to enhance plain shots or dull footage and in more recent years, wildly exciting motion graphics and animation techniques have arisen. While most of these trends can be […]

How To Build A Great Team Meeting Agenda!

Imagine this: It’s Monday, and you open your email to a calendar invite for a… MEETING! Oh no. What’s the first thing that comes to mind? “I’m too busy for this,” “This could have been an email,” “I hope they don’t make me put my camera on.” A survey by Salary.com reported that 47% of […]

The First Round

The First Round conference, held in Denver, CO, this past May featured a series of creatives presenting their first round of design explorations for logo, identity, and branding projects to clients. Speakers included everyone from large ad agency creative directors to independent freelance designers and showcased a vast array of approaches when first pitching concepts. […]