Get to Know ANDERSON – Lindsey
She’s insanely creative, strategic, and tenacious…plus she interned for Red Bull in college so we’re fairly certain we won’t be able to keep up with her. Meet our new Media Coordinator, Lindsey Lavine! She plays a pivotal role in supporting both the social media and paid media teams at ANDERSON. Get to know Lindsey here. […]
My Takeaways from the 2024 Account Management Bootcamp
Last month, I had the opportunity to attend my first out-of-state conference—the Agency Management Institute’s “Account Management Bootcamp” in Denver, CO. This was a 2-day workshop designed specifically for account services personnel that teaches both the tactical and strategic sides of working with clients and an agency. The conference took place at the Trivoli Student […]
Navigating The Digital Experience
Recently, I had the opportunity to attend the Adobe Summit in Las Vegas, Nevada. During the conference, I gained valuable insights and strategies that I can apply to enhance our agency’s services for clients. I also learned how we can grow our business and strengthen our credentials through various sessions and keynote presentations over the […]
Humanizing Your Brand in an Artificial Intelligence World
I had the opportunity to attend Social Media Examiner’s annual Social Media Marketing World in San Diego, California. I learned so many great strategies and tools from the industry’s top minds and met social media marketers from all over the globe. One of the biggest key takeaways from the three-day conference was the importance of […]
Why Is Social Media Important For Politics?
At Matters of State Strategies, we know just how critical social media can be in the success or failure of a political campaign. Recently I took the time to watch the webinar “Social Media for Politics” by Juniperus to dive even deeper into the impact of social media on campaign advertising and learn how I […]
Creative Project Management: A Guide to Success
A lot goes into project management. From communication between different teams to back-and-forth with clients on revisions, to juggling multiple projects, it can be a daunting task. But with organization and systems in place, navigating it can be easy. Project management is the glue that holds it all together. There are countless moving parts and […]
