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If you blink, you’ll miss it.
That describes the past one year, 52 weeks or 365 days I spent working at a fast-paced advertising agency just a week out of graduating college.
At several (many) points of this year, I’m sure that I epitomized a fresh college graduate.
When you stop to think about it, all the communication we have going on in just one day can make your head spin.
“Half the money that I spend on advertising is wasted; the trouble is, I don’t know which half.”
John Wanamaker is one of the so called “pioneers of marketing” from the 1920s.
We are living in a time of bigger-better-faster, competing against millions of other brands that want to be noticed.
The most valuable lesson I have learned throughout my experience as a Content Marketing Specialist is that every aspect of content marketing requires empathy.