Get to Know ANDERSON – Ansley

Roll Tide! Another University of Alabama student has joined the ANDERSON team—Ansley Britton! She will be working with us for the summer as our Agency Intern. She’s creative, passionate about art, and eager to learn everything agency life has to offer. Get to know Ansley in the blog below. Describe your role at Anderson in […]

BALANCING CREATIVITY AND DEADLINES

“Be creative. ASAP!” These statements are inherently at odds, yet striking a balance between creativity and deadlines is a vital part of advertising. Agencies must consistently generate new ideas to meet client expectations while also staying within a set timeframe. Here are a few tips to help succeed with this challenge.   Provide a Detailed Creative […]

Navigating The Digital Experience

Recently, I had the opportunity to attend the Adobe Summit in Las Vegas, Nevada. During the conference, I gained valuable insights and strategies that I can apply to enhance our agency’s services for clients. I also learned how we can grow our business and strengthen our credentials through various sessions and keynote presentations over the […]

Humanizing Your Brand in an Artificial Intelligence World

I had the opportunity to attend Social Media Examiner’s annual Social Media Marketing World in San Diego, California. I learned so many great strategies and tools from the industry’s top minds and met social media marketers from all over the globe.  One of the biggest key takeaways from the three-day conference was the importance of […]

Why Is Social Media Important For Politics?

At Matters of State Strategies, we know just how critical social media can be in the success or failure of a political campaign. Recently I took the time to watch the webinar “Social Media for Politics” by Juniperus to dive even deeper into the impact of social media on campaign advertising and learn how I […]

A Day in the Life of Chelsea

ANDERSON Account Executive by day & Chaparral High School’s Head Cheerleading Coach by night (and always…) Have you ever wondered what it’s like to be a high school cheerleading coach? Maybe not…but shockingly there are a lot more similarities to my day job than you might think! I can translate much of what I do […]