ANDERSON Advocates
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ANDERSON Advocates: Who Are We Say hello to ANDERSON Advocates! Allie (Associate Art Director), Austin (Digital Media Manager), and Sam (Social Media Manager) have teamed up to be the faces of the group to help better the agency and serve as leaders for our peers. As agency advocates, communicators, collaborators, opportunity seekers, and morale boosters, […]
Impact of Rural Voters in Arizona’s Presidential Elections
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Impact of Rural Voters in Arizona’s Presidential Elections Rural voters have consistently played an essential role in shaping Arizona’s political landscape. More often than not, attention focuses on highly populated urban areas like Phoenix and Tucson when, in reality, the voices of rural Arizonans can very well be the deciding factor. Demographics and Influence To […]
Unlocking Competitive Advantage Through Competitor Research
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In today’s rapidly evolving digital landscape, staying ahead of the competition requires more than a solid business plan and great products or services. Success hinges on understanding your strengths and your competitors’ strategies, strengths, and weaknesses—especially in social media, websites, and digital advertising. One of the recent projects I worked on involved meticulously researching our […]
Day in the Life of an ANDERSON Intern
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This summer, I had the opportunity to become part of the ANDERSON team as an Agency Intern. I am a rising senior at The University of Alabama studying marketing and art. My official title is “Account Services Intern,” but during my time here, I have worked with every team, including accounts, media, and creative. This […]
Navigating The Digital Experience
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Recently, I had the opportunity to attend the Adobe Summit in Las Vegas, Nevada. During the conference, I gained valuable insights and strategies that I can apply to enhance our agency’s services for clients. I also learned how we can grow our business and strengthen our credentials through various sessions and keynote presentations over the […]
Humanizing Your Brand in an Artificial Intelligence World
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I had the opportunity to attend Social Media Examiner’s annual Social Media Marketing World in San Diego, California. I learned so many great strategies and tools from the industry’s top minds and met social media marketers from all over the globe. One of the biggest key takeaways from the three-day conference was the importance of […]