The Evolution of Connecting Through Marketing Analytics
“Half the money that I spend on advertising is wasted; the trouble is, I don’t know which half.”
John Wanamaker is one of the so called “pioneers of marketing” from the 1920s.
“Half the money that I spend on advertising is wasted; the trouble is, I don’t know which half.”
John Wanamaker is one of the so called “pioneers of marketing” from the 1920s.
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